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Start with an AI Audit

Intelligent
growth.
Delivered.

AI works best when it's pointed at the right problem. We start with an AI Audit, then build what it finds: more revenue coming in, less cost leaking out.

Learning AI for yourself? Join the You + AI community →

Campaign Performance · Live ↑ 312%
ROAS
6.4×
↑ 48% this quarter
Leads booked
847
↑ 211% vs prior
Time saved (hrs/mo)
240
via automation
Cost-per-call
£3.20
↓ 67% reduction
AI dialer connect rate 74%

The gap

Growth is available.
Most businesses aren't capturing it.

AI is transforming how companies acquire and serve customers, but only if it's built right. Most agencies sell tools. We build systems.

📉

Ad spend with no strategy

Money going to Meta without a clear acquisition architecture. High CPL, low returns, no clarity on what's working.

📞

Sales team bottleneck

Reps spending hours on cold outreach that AI dialers can handle at 10× the volume and a fraction of the cost.

⚙️

Manual ops eating margin

Repetitive workflows consuming your team's time. Tasks that should have been automated months ago.

🧭

No AI roadmap

Everyone's talking about AI. Few businesses know where to start, or have a safe, joined-up plan for rolling it out.

The AI Audit

If you had to rebuild your business tomorrow, would you do it the same way?

Almost every owner says no. That gap, between how your business runs and how it should, is where AI belongs. The AI Audit finds it.

  • We work with you and your team, not around them
  • We map your processes as they are now, and as they could be
  • You leave with a clear, actionable blueprint for how and where to implement AI in your business
  • Every audit is shaped around your business and what you need
AI Audit blueprintExample
Lead follow-upAutomate first
Client onboardingAutomate next
Monthly reportingAutomate later
Rollout readinessSafe · Secure · At pace
Where AI fitsMapped

Meta Ads

Paid acquisition that actually converts

We architect full-funnel Meta campaigns, from creative strategy to pixel structure, engineered to scale profitably.

  • Creative strategy & ad copy built around your ICP
  • Audience architecture across cold, warm, and retargeting layers
  • Weekly optimisation cadence with clear reporting
  • ROAS-first decisions, every pound working harder
Campaign: Q3 Lead GenActive
Reach1.4M
CTR4.7%
ROAS6.4×
Spend this month£12,400
Revenue attributed£79,360
Dialer statusRunning
Calls made today384
Connect rate74%
Qualified leads61
Pipeline filled81%
Cost per qualified lead£3.20

AI Dialers

Outbound at scale, without the headcount

Our AI dialer systems make hundreds of quality calls per day, qualifying prospects, booking meetings, and filling your pipeline while your team focuses on closing.

  • Natural-sounding AI voice agents trained on your scripts
  • Automated qualification & CRM handoff
  • 10× call volume vs. a human SDR team
  • Cost-per-call cut by up to 70%

Back-end Automation

Every repeated task is a tax on your growth

We audit, map, and automate the workflows quietly draining your team's capacity, from onboarding to reporting to client communications.

  • End-to-end workflow mapping and audit
  • Custom automations built in Make, Zapier, or native tools
  • CRM, ops, and comms integrations
  • 200+ hours saved per month for a typical client
Automation: Lead IntakeActive
Runs this week1,240
Error rate0.2%
Hours saved this month247h
Tasks automated94%
Team hours reclaimed↑ 3.1×

What we build after the audit

Bring money in.
Keep more of it.

AI lands in two places in your business. Revenue operations bring fresh money in. Back-office operations stop it leaking out. The audit shows you which to tackle first, then we build it.

01 · Bring money in

Meta Ads

Full-funnel paid acquisition on Meta, from strategy and creative to optimisation and scaling. We make your ad spend work for your bottom line, not just your impressions.

Paid Acquisition
02 · Bring money in

AI Dialers

Automated outbound calling powered by AI voice agents. Hundreds of qualified conversations per day, without adding headcount or burning out your team.

Outbound Sales
03 · Keep money in

Back-end Automations

We eliminate the manual drag that slows scaling businesses. Custom workflows that connect your tools, cut errors, and give your team back hours every week.

Ops & Efficiency
04 · The plan

AI Strategy & Implementation

It starts with the AI Audit. We assess where AI can move the needle in your specific business and then actually implement it, not just hand you a deck.

Advisory + Build
"
We're not an agency that runs your ads and disappears. We embed as a growth partner, measuring what matters and building the infrastructure that compounds.

Taran, CEO & Co-Founder, Second City AI

Outcomes

Faster launches, stronger performance,
predictable growth

6×

Average ROAS on Meta campaigns

Clients see returns between 4× and 9×, with a systematic approach to creative testing and audience architecture.

70%

Reduction in cost-per-outbound-call

AI dialers replace repetitive SDR work at scale, dramatically cutting the cost to fill a sales calendar with qualified meetings.

240+

Hours saved per client per month

Back-end automations eliminate manual tasks across onboarding, reporting, and comms, giving teams their time back.

AI Week offer · ends 31 October
$27 / month

About 67p a day. Keep this price for as long as you stay a member.

After 31 October$97 / month
Free trial7 days
See what's inside →

Community

New to AI? Start here.

You + AI is an online community for anyone who wants to learn how to use AI properly and safely. Plain English, live calls, and people making the same move as you.

  • The basics of AI, and how to use it safely
  • Pick your path: use AI in your own work, or turn it into income
  • Building sessions and live calls with Gordon and the team

Who we are

A UK-based team.
A global growth mindset.

Second City AI was founded by Taran and Gordon, operators who have built and scaled businesses across the US, UK, Canada, and Australia.

We don't believe in vendor relationships. Our sweet spot is established businesses doing $1M–$5M+ that are ready to scale but lack the AI infrastructure to do it efficiently. We come in, build it, and stay to make it compound.

Gordon Grant

  • Chartered Management Consultant and Fellow of the British Computer Society
  • Adviser on the UK Government's Help to Grow scheme
  • About 30 years in tech, and hands-on with generative AI since January 2021
  • Six years working with health economies, including the NHS
Taran, CEO, Second City AI

Taran

CEO & Co-Founder

Gordon, COO, Second City AI

Gordon

COO & Co-Founder

Ready to grow?

Let's build your intelligent growth engine.

Book a free 30-minute strategy call. We'll map out exactly where AI can move the needle in your business. No pitch decks, no fluff.